Guide to Amazon PPC Campaign Structuring

In this post we’ll provide you detailed guide on how you can structure your Amazon PPC campaign in order to get the maximum benefits. Structure of Amazon sponsored products comprises on 3 major things; Campaigns, Ad Groups, Products and Keywords. Sellers have to decide which products and keywords will be added in which ad group […]

Protecting Your Amazon Listing from Other Sellers

This post is especially for those Amazon sellers who are selling private label products on amazon and have built a brand to sell their own manufactured or imported items. It is very common that many products on Amazon have several sellers who sell the similar items to the customers. If you as a seller have […]

Amazon Sales Rank – All That You Need To Know About Them

Being an Amazon seller, requires you to have a know-how of some of the technical stuff relating to the science and chemistry taking place behind this gigantic virtual marketplace. While operating in a bricked four walled outlet, you have the liberty and physical presence to influence your customer but selling on Amazon has its own […]

All You Need to Know About Amazon Sales Rank

What Is a Sales Rank on Amazon? In Amazon, sales rank, aka the Best Seller Rank (BSR) is the rank of any product in the main category or sub-categories. A product can be ranked differently in main and sub-category i.e. It can have a rank #57 in main category and #23 in the sub-category. Lower […]

What Amazon Sellers Need to Work in 2017 for More Sales

With 2017 only a month away, 2016 has proved to be a great year in terms of sales for Amazon sellers. With an overall boost of about 22%, 2016 achieved wonders for the online selling giant as reported by The Guardian.  In this post, we’ll look at the areas where Amazon sellers can apply filters […]

5 Amazon BSR Secrets to Surpass Competitors’ Sales

At AMZ Insight our users write to us quite frequently about Amazon sales rank and how it can be controlled to bring sellers to the top. 1.   You Need AMZ Insight’s Amazon Sales Rank Tracking To beat the competition, you need to keep an eye on your competition. Amazon rank tracking tool: Once you signup, […]

How Can You Influence Your Customer’s Purchasing Decisions?

In the age of social media, consumers tend to know about their brands a lot more than when the internet was not commonplace. In an age of increasing interactions, one has to wonder why customers feel closer to some brands as compared to others. An amazon seller will probably feel this difference more, since customers […]

The 4-Step Guide to Effective Online Branding for Your Amazon Business

With new sellers registering on Amazon every day, customers find it hard to distinguish products, let alone brands. Here’s what you can do to increase sales through branding your product on Amazon: Brand Awareness People will be aware of your brand when they can identify it by some point of uniqueness – no matter what […]

Climb Your Way to the top of Amazon BSRs – Sherlock Holmes Edition

Do you have competitors ranking higher than your Amazon BSR? So grab your magnifying glasses because we’re about to tell you exactly what to do. Nothing feels as great as having the “#1 Best Seller” tag on your page. On the other hand, nothing feels worse than seeing the same tag on your competitor’s page. […]

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